CRO Conversion Audit
CRO Conversion Audit
NOTE : Price is indicative only for the development and execution of auditing one page of your website. Please book an appointment to discuss your requirements.
Our CRO audit delivers a thorough, objective evaluation of your online business. We take a structured, analytical approach, using both qualitative and quantitative criteria to uncover critical opportunities for boosting conversion rates. Our team of experts brings the experience needed to provide actionable insights that will help you get the most out of your digital presence.
What is a Conversion Audit?
Before jumping into A/B testing, it’s essential to understand:
- Where potential customers are dropping off
- Why they're leaving
- How to turn their website frustrations into satisfying experiences
- Growth Affect’s Three-Step Conversion Audit Process
Your dedicated Growth Affect Data Analyst will conduct a Conversion Audit to:
- Identify the barriers preventing conversions on your site
Suggest high-impact improvements to drive revenue growth
These insights are the foundation of your CRO process and future A/B tests. The website conversion audit includes:
- Qualitative and quantitative research
- Immediate technical fixes
- A complete Google Analytics setup for accurate traffic and event tracking
- A detailed report covering every aspect of the analysis
- Following the analysis, you’ll receive a final presentation that outlines urgent fixes and strategic recommendations for future testing to accelerate your CRO program.
Our Three-Step Conversion Audit Process
Fix Critical Issues
To deliver rapid ROI, we begin with a technical audit alongside Google Analytics data to identify and address urgent issues like broken links and missing CTAs. These fixes don’t require A/B testing and can be implemented immediately.
Analyse User Journeys
User journeys reveal valuable insights, including demographic and device data, customer paths, and points where visitors abandon the funnel. This data is essential for structuring effective A/B tests and shaping a high-impact CRO strategy.
Uncover User Issues
With an understanding of where users fall off, we apply qualitative methods—heuristic reviews, customer surveys, NPS scores, competitor insights, videos, and heat-maps—to discover the reasons behind these issues. Solving these user challenges is a crucial step toward maximising conversions.
NOTE : Price is indicative only for the development and execution of auditing one page of your website. Please book an appointment to discuss your requirements.